Media Kit Summary

Southwest Airlines Celebrates Music, Food, and Wine, with "Live In The Vineyard."

- Southwest Airlines kicks off the next season as the Official Airline Partner of "Live In The Vineyard" by reintroducing the official decaled Boeing 737 airplane to its fleet, acting as a concert venue in the sky, surprising Customers onboard flights with live performances at 35,000 feet. The decaled jet will host Live at 35® performances by Live In The Vineyard musicians leading up to the main event in Napa Valley, Nov. 1-4, 2013. Most recently, Southwest Airlines and "Live In The Vineyard" hosted multi-platinum recording artist Gavin DeGraw, performing Live at 35® his new single, "Best I Ever Had." Southwest is offering Customers nationwide the opportunity to enter for a chance to win a "Live In The Vineyard" all-access package. The package includes two roundtrip airline tickets to the Bay Area; two VIP passes to attend the festival in Napa Valley (Nov. 1 through Nov. 4, 2013); a three-night hotel stay at a luxury Napa hotel; and transportation to all events. The festival will include performances by some of today's top recording artists, including Gavin DeGraw, Five for Fighting, James Blunt, Lee DeWyze, Atlas Genius, American Authors, Andrew Ripp, and many more! Customers can enter the Southwest Airlines sweepstakes today through Oct. 4, 2013, by visiting www.southwest.com/liveinthevineyard.

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