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 t’s not just a slogan at Southwest Airlines; it is our way of life. We practice this concept in a million different ways, every day. Southwest is privileged to serve millions of Customers annually who have chosen to patronize us with their hard-earned money. Southwest honors our Customers’ patronage by doing the right thing for them—providing safe, comfortable, and reliable air transportation. We also strive to make a positive difference in the communities we serve, from protecting our environment to rolling up our sleeves and volunteering our time. For those of us at Southwest, doing the right thing comes naturally. It is an extension of our Culture, and it really is part of our corporate DNA.2008 Southwest Cares Report: Doing the Right Thing (PDF format) |
