Our Low Fare Story: The Southwest Effect is Alive and Well.

Our Low Fare Story: The Southwest Effect is Alive and Well.

Forty three years ago, Southwest Airlines launched a low fare revolution. Today, the Southwest Effect is alive and well, as the nation’s leading low fare airline (the low fare policeman) continues to consistently offer the lowest fares in the industry, boost travel, and keep our competitors honest—all while standing alone against hidden fees.

Releases

SWA in the News

CNBC Online Boeing's 737 MAX plane takes off
Fort Worth Star-Telegram Online North Texas airfares down dramatically since Wright Amendment ended
Social Media Today Focus on Customer Service: Southwest Airlines
ABC News Online Flight Attendant's Good Deed Goes Viral

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